Here AI/Entertainment

Every fan relationship. Continuously understood and engaged

Mira is one agent platform for the entire Fan Lifecycle, enabling creators, artists, agencies and rights holders to acquire, engage, retain and grow fan relationships continuously, in the artist's voice, with persistent context and audience protections built into execution.

[ OUTREACH ] SIGNAL / 03 A · FOLLOW-UP B · NEXT ACTION C · WIN-BACK
Powering 120+ creators$2M+ monthly GMV1.8M+ fan conversations handledTrusted by leading agenciesPowering 120+ creators$2M+ monthly GMV1.8M+ fan conversations handledTrusted by leading agencies
[ Built for ]

Creators and rights holders with more fans than their teams can continuously engage

CreatorsTalent agenciesArtists and celebritiesFan communitiesDigital IP owners
[ The problem ]

Fan relationships scaled faster than the teams behind them

AUDIENCES GREW 1000×
TEAMS DID NOT
MIRA CLOSES THE GAP
[ What your fans hear ]

Every fan interaction can build the relationship

At audience scale, most fan relationships receive little individual attention. Mira enables creators and their teams to maintain personal, context aware engagement continuously.

Hey Lina, saw you're coming to the Seoul show again. Want me to put you on the meet and greet list? And do you need a +1?
Mira, in the artist's voice
For a talent agency
You always grab the new sets first, so I thought I'd send this one over a little early. Let me know what you think.
Mira, in the creator's voice
For a creator subscription business
Heads up, in this chat I'll stick to tour news and new releases.
Mira, after detecting an under age fan
Switched to age appropriate mode
Quick note: I'm an AI assistant working with the artist's team.
Mira's AI disclosure
Configurable, set per client
[ The Fan Lifecycle ]

Acquire. Engage. Retain. Grow

01

Acquire

Mira continuously identifies high value fan opportunities, understands evolving audience trends and preferences, and brings relevant relationships from public platforms into channels the creator or organization controls.

02

Engage

Mira coordinates personalized conversations, follow up, content, offers and experiences using the evolving context of each fan relationship, refining how, when and where fans are engaged as their preferences change.

03

Retain

Persistent fan memory allows Mira to maintain context across interactions, recognizing changes in engagement and helping teams act before valuable relationships are lost.

04

Grow

Mira identifies relevant opportunities for deeper participation, from subscriptions and releases to merchandise, events and experiences, based on the accumulated understanding of each relationship.

[ The results ]

Measured across current creator deployments

Revenue

  • 23%higher earnings per fan
  • 2.4×conversion lift
  • $10K+monthly incremental revenue

Efficiency

  • 3.5×more fans managed per operator
  • 62%lower labor cost
  • 24/7coverage

Response

  • <15saverage response time
  • 97%of overnight messages answered

Retention

  • 31%lower churn
  • +27%repeat purchase rate
  • 34%higher lifetime value
[ Trust, built for entertainment ]

Protect the audience, the voice and the relationship

Entertainment creates distinct requirements for autonomous engagement. Audiences can include minors, the voice itself is intellectual property, and every interaction can affect the reputation behind it.

01

Minor protection

Mira can detect an under age fan and apply age appropriate engagement rules designed for protected audiences.

02

Persona and IP consistency

The artist's voice is part of the relationship. Mira operates within the persona, tone and behavioral boundaries established by the creator or organization.

03

Claims grounded to source

Tour dates, release dates, prices, availability and other factual claims can be grounded in approved source data before execution. If the source does not support the claim, Mira does not make it.

04

AI disclosure, configurable by client

Organizations determine where AI disclosure is required across channels, audiences and jurisdictions. Mira applies those disclosure rules as part of execution.

05

Audit trail

Fan interactions can be logged with the relevant persona, data, disclosure and execution context, creating a record organizations can review when required.

06

Data ownership

Fan data remains within the organization's deployment and is not used to train a shared Here AI model serving other customers.

The next step is a scoping conversation

Tell us where your fan relationships live today, the platforms, channels, data and workflows involved, and where you want continuous engagement to begin. We define how Mira connects to your organization and what it takes to acquire, engage, retain and grow fan relationships through one agent platform.